Event Branding: Segment 2
Segment 2 Pattern
Segment 2 Typography
Segment 2 Color Palette
Segment 2 Executions
Event Branding: Segment 1
Segment 1 Typography and Pattern
Segment 1 Color Palette
Segment 1 Executions
Event Branding: Segment 3
Segment 3 Pattern
Segment 3 Color Palette
Segment 3 Executions
Adam Jankowski
41° 52'54"N X 87° 37'23"W
U.S. Bank
I was asked by U.S. Bank to create consistent branded experiences that would represent three separate U.S. Bank business lines for events (both virtual and in-person). I created three distinct design directions based on the strategies behind the business lines. Assets ranged from email to printed way finding at events.